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Business and Marketing Tips for Beginning Florists

Starting a new career is always an adventure. Whether you’re planning to leave a full-time job for a career as a florist, or turning a hobby into a career, there are a lot of things to consider as you open a new business. Planning is key in everything, but especially in gaining experience, finding your […]

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Tips for Great Business Card Design

Tips for Great Business Card Design

Business-brand development encompasses various factors, but the visual impact of your logo, company name and any associated information with your business is never more apparent than on the face of your business cards. A business card is one of the first impressions made by the representatives of your company, and, for that reason, its tone and appearance should be consistent with your advertising, messaging and image.

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Ways Graphic Design Benefits Business

Ways that Graphic Design Benefits Business

As an owner or employee of a small business, you have a lot on your plate. While the bigger companies have teams of people to handle all the ins and outs of running a company, you’re often left to juggle the responsibilities of multiple departments on your own.

With that balancing act, it can be easy for certain things, like web or graphic design, to be left behind. After all, you may think these are superficial concerns — the icing on the cake, as it were. But don’t be so quick to discount the importance of graphic design in business. The image of your company that you present to the world matters in many ways.

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Sustainopreneurship: The Mix Between Entrepreneurship and Sustainability

Sustainopreneurship: The Mix Between Entrepreneurship and Sustainability

Things have changed radically in the actual market. On one hand, the large corporations start to note the ecological issues and the evidence of rising social inequalities are causing problems to the business environment and global society. And on the other hand, the consumers are becoming more concerned about these challenges to a sustainable world. The global economy undergoes towards maturity, and changes from a ’’growth at all cost’’ to a ‘’balanced growth’’.

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Food Trucks on the scene

As the owner of a food truck you can use the design of your vehicle wrap as a platform to build your brand. Since the design will include your logo, a color palete, fonts, symbols, icons, and different elements the whole ‘’pack’’ will be the best way to stand out, show and shout to the entire world: HERE I AM.

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