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How Do I Design Packaging?

Do you have a new product that you’re ready to market, or are you a new business just starting to think about how to design packaging? If so, you need a crash course in producing the best product packaging. It’s an art, really, mixing the most aesthetically pleasing design with the most practical composition that will keep your product safe and, if need be, fresh until it’s opened. Here is an overview of how to achieve the best packaging design.

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A marketing campaign that stops the traffic this Halloween

A marketing campaign that stops the traffic this Halloween

Everybody knows Halloween it is not only for kids. Every year, the spooky spirit of the season involves both children and adults, making everyone distend and get ready to laugh for a while pretending to be someone else.

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Mother’s Day is coming! And it is almost like Christmas time for Salon and SPA owners.

Mother's Day Graphic Design Strategy Combo PackageThere are some dates in the calendar that can be a great chance to increase the sales, make new clients and keep happy those who are always coming to your place all year around. Mother’s day is definitely the marketing event for your business. And you do not have to miss the chance to get all its benefits. But to be able to reach that profit , you need effective promotion ideas for your hair and beauty business.

Here you can find several ways to coddle mothers and your register machine too!

  • Gift Card but with some extra goodies. Kids always want to give huge presents, with shinny paper wrapper and big bows. So if you offer a gift card only can be less attractive for children looking for a present for mom. Prepare a nice gift basket, with products you sale, and place the gift card in there. Both will happy, children and mothers.
  • Create interesting service packages that are unique. Includes services done in your salon. And add some special treatment for the ocasion. Like drinks and apetizers. Always look for the way to give more tan expected.
  • Create beauty product packages for home care. For those clients who are regular, offer the chance to extend the benefits of the salon at home.
  • Run a Mom and Daughter make-over contest on Facebook . You can organize a contest and give a hair cut and manicure service, for example, and get many likes for your Facebook page.

These are some ideas that need to be communicate off and online. And to be able to share them with all your potencial costumers you need to be professional and make the marketing material attractive, fun and recognizable. A clear message is keynote in advertising. You have to stand behind your image and make sure it speaks to your consumer in the way that you want to do it. Here is when a graphic design company shows up to help you to convert those great ideas, into even better marketing pieces .

At thenetmencorp we assist you to develope those marketing pieces that will capture the attention of your target. The design process is easy and flows between you and your account manager, who will understand your requirements and will transmit them to the design team. And all together will achieve a final concept which will make you and your customers feel in love with.

How can we start to work together then? Please, help yourself. Here you will find a great deal for Mother’s day. A really useful combo: Flyer and Facebook ad for only $199*. As you can notice, the investment is not high for the benefits they generate to your business.

C’mon and join us!

*Promo valid thru  4/30/2016


Se acerca el día de la Madre! Atención SPAs y salones de belleza!

Hay algunas fechas en el calendario que puede ser una gran oportunidad para aumentar las ventas, hacer nuevos clientes y mantener felices a los que siempre están llegando a su lugar durante todo el año. Día de la Madre es sin duda el evento de marketing para su negocio. Y usted no tiene que perder la oportunidad de obtener todos sus beneficios. Pero para poder llegar a ese beneficio, necesita ideas de promoción eficaces para el cabello y el negocio de la belleza. Aquí puedes encontrar diversas maneras de consentir a las madres y su máquina registradora también!

– Tarjeta de regalo, pero con algunos beneficios extras. Los niños siempre quieren dar enormes presenta, con envoltura de papel brillante y grandes lazos. Así que si usted ofrece una tarjeta de regalo sólo puede ser menos atractiva para los niños en busca de un regalo para la mamá. Preparar una bonita cesta de regalos, con productos que la venta, y coloque la tarjeta de regalo de allí. Ambos serán felices, los niños y las madres.
– Crear paquetes de servicios interesantes que son únicas. Incluye los servicios realizados en su salón. Y añadir algún tratamiento especial para la ocasión. Al igual que las bebidas y piqueos. Siempre buscar la manera de darle más tan esperado.
– Crear paquetes de productos de belleza para el cuidado del hogar. Para aquellos clientes que son regulares, ofrecen la posibilidad de extender los beneficios de la peluquería en casa.
– Ejecutar un Mama e hija concurso de cambio de imagen en Facebook. Se puede organizar un concurso y dar un corte de pelo y servicio de manicura, por ejemplo, y obtener muchos gustos para su página de Facebook.

Estas son algunas ideas que tienen que estar comunicarse fuera y en línea. Y para poder compartirlas con todos sus clientes potenciales que necesita para ser profesional y hacer que el material de marketing atractivo, divertido y reconocible. Un mensaje claro es tónica en la publicidad. Usted tiene que estar detrás de su imagen y asegúrese de que habla a su consumidor en la forma en que desea hacerlo. Aquí es cuando una empresa de diseño gráfico aparece para ayudarle a convertir esas grandes ideas, aún mejores piezas de marketing. En thenetmencorp le ayudamos a desarrollar esas piezas de marketing que capturarán la atención de su objetivo. El proceso de diseño es fácil y fluye entre usted y su gerente de cuenta, que entienda sus necesidades y las transmitirá al equipo de diseño. Y todos juntos lograrán un concepto final que hará que usted y sus clientes se sientan en amor con. ¿Cómo podemos empezar a trabajar juntos, entonces? Por favor, ayúdate a ti mismo. Aquí encontrará una gran oferta para el día de la madre. Un combo realmente útil: folleto y Facebook anuncio por sólo $ 199 *. Como se puede notar, la inversión no es alta para los beneficios que generan a su negocio. Ven y únete a nosotros! * Promoción válida a través 04/30/2016

Is Avataritis Killing Your Brand?

Let’s face it. The first brand message you offer up in social media comes from that little square icon that represents you in cyberspace, your avatar. Whether you know it or not, everyone who sees your image forms an impression of you and/or your personal brand instantly. What do your brand images say about you?  Are you one of the millions afflicted with…Avataritis?  Take this yes or no test to find out:

  • Do you have half of your ex-girlfriend’s arm around your neck in your cropped down image?
  • Was your image snapped on a smart phone by your overserved BFF at last week’s big kegger?
  • Does you photo scream 1995?
  • You use the boilerplate Twitter birdy or Facebook silhouette.
  • Is there a greyish, orangeish, yellowish swishy backdrop and a contrived smile on your face?
  • Is it just your eyeball?
  • Do you looked even a little bit wasted?
  • Is your image actually not you but instead an image of your fluffy dog, porche carrera or new born babe?
  • Are you masquerading as a celebrity or Homer Simpson?

If you answered yes to any of the above you’re not alone. Say it with me… “Oh Crap!! I have Avataritis!”  Prognosis: your social media picture is crap.  Worry not. There is a remedy.

Know your brand. 
Take a critical minute to define your personal brand. This exercise it very important and is the first step to curing Avataritis if you have it. Many people find that their personal and professional selves have morphed into one, myself included, so only one brand is represented. You may represent your professional self differently and therefore may need to make two lists. Describe yourself in three words.  You avatar should say those three words about you.  If it doesn’t, scrap it and start anew with your three personal brand words in mind. While the majority of these avatars work and are impactful, can you see a few examples of the afflicted?

Be clear
. When creating your new avatar, opt for simple. Crisp, close-ups, black and white or vibrant color work very well.  Don’t worry if the top of your head is cropped off. (Bonus: maybe this is a way to fix a poofy hair day or thinning top.)  There are no points awarded for being within the bulls-eye in the small square.  Don’t be afraid to crop in closely. I prepare client’s avatars to 250 px by 250.  Many avatars include company logos bolstering company reach and brand cohesion. Others are graced with causes the person promotes like 12 for 12K, a charity near and dear to my heart.  Be careful not to overdo your logos/causes/political stances on your logo. Create a blog if you have that much to say.

Quick change. Don’t be afraid to change it up every now and then.  New avatars can generate some much needed buzz if your social media experience feels a little stale.

Heck, @armano has a revolving door of cool avatars which represents his highly relevant brand well.  

Hire a photographer
Your message is worth it really.  Brand Photography is growing but it’s still not a common term. Unlike portraits, brand images carry an intentional message about the subject that helps you understand it more clearly. A thousand words are not needed, but an immediate good impression is critical. I help individuals and businesses properly represent their brand in images clearly and succinctly knowing that with the speed of social networking their avatar has to grab someone tightly less than 10 seconds.

Savvy people are investing in professional photography for social media brand impact. 

So now that you know how to recognize Avataritis, don’t let it kill your brand. Remember that when choosing to follow or friend you, your audience has a fleeting few seconds to size you up.

Make yourself clear, brand aligned and marketable and do the same for your avatar photo.

Source: kylelacy.com