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Minimalism in Design

When you think of the word minimalism, it’s easy to conjure up ideas of simplicity in design, architecture and even in your life. However, minimalism is so much more than simplicity — it’s a thoughtful and deliberate way to showcase elements and do more with less. This design trend is also taking over in both web and print applications. It’s important to understand exactly what minimalism in design is, where it came from, and how you can use it to your benefit.
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Why You Need a Graphic Design Partner

why you need a graphic design partner

Ah, the graphic designer — that creative, artistic, aesthetically minded wizard who translates broad ideas into full-fledged visual forms for a brand. You don’t even have to be a business owner to recognize the importance of this “magic.” Asking why graphic design is so important for businesses is like asking why that business has to turn a profit — it won’t stay open very long if it does otherwise.

However, aligning this interest in a graphic designer with your actual needs, timelines, costs and brand direction is an entirely different tale. Questions like how to find a graphic designer, or what qualities make a good graphic designer, only get you so far in a thriving, mutually beneficial partnership that blends design with business development. To build that kind of relationship, you need deeper insight.

You’ve got questions, we’ve got answers — tried-and-true tips for hiring a graphic designer who won’t churn out a few logos here and there but build you a brand that grows your business and turns a profit.
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Basics of Designing a Website

WEB_slide

In order to maximize the high-quality logos we design for you, you need to understand basic web design principles. The days are long gone when you could just paste your company address, phone number and email together on a webpage using a DIY web design software.

Now, your prospects and clients will judge your company by the experience they have on your website. They want great aesthetics, fast loading speed and a site that displays well on different mobile platforms.
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Custom Fitness Center Logo Design

When you own a fitness center, you are always looking for ways to get your name out into the community and reach potential clients. Fitness is a competitive business, and you have a host of rival gyms looking to woo the same people in the community. One way to stand out from those other businesses? Getting your own fitness center logo design, which will set you apart and help establish your distinctive identity.

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Custom Vacation Rental Business Graphic Design Case Study: Kickback Cottage

Invest in a Custom Logo Design for Your Vacation Rental Business

When you rent vacation houses, it’s important for people to know you have a reliable and trustworthy company. You are asking these vacationers to send you money for a property they have not seen. Anything you can do to reassure them about your legitimacy will help you land the business you desire and enhance your company’s reputation over the long haul.
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