Why Opt For White Label Services?

Many companies have started using white label services to overcome the problem of skills shortages within their business. The way white label services work is slightly different from hiring a freelancer or contract worker or outsourcing tasks to someone else. Instead, businesses will hire the services of another company that is skilled at what they do, and have them deal with the client’s requirements under the name of the original company. This way, the company saves itself a client, and the client is satisfied with the services they get. But why should businesses go for white label services, instead of simply hiring workers who can carry out the same task? […]

Logo Design Trends of 2020 (Part 2)

2020 is almost halfway through, which means it’s time to look back on all the major logo design trends that have popped up over the past few months. Logo design is a fun niche within graphic design, because not only is it very important as part of branding, but it is also much more stable than most other types of graphic design since logos have a long lifespan – even as far as a decade! Still, many brands are now looking into redoing their image because of the changing trends. Let’s look at some of them! […]

Branding for Real Estate Businesses

To make for a successful career in real estate, you need more than just a license to show. For one thing, there are thousands of licensed realtors around the country, and while each of them is usually associated with a larger team, at the end of the day, each one is responsible for their own bottom line. Real estate is a business industry like any other, and thus, as a realtor, you should treat it as such. […]

How the colors and fonts of your logo can speak about your company

Think about which colors will make people feel sophisticated and sexy. Now, think about colors that make people feel happy and friendly. Would you choose the same colors?   I bet you wouldn't. This is because different colors are related with different feelings. We all know the message behind the logo must be the main thing, but please, do not forget about how colors have bearing on people’s opinion. Black inspires luxury and sophistication, as you can see it in Chanel bag or in the entrance of a Hilton Hotel. Orange can make you feel happy and sociable, like when you drink a Fanta or watch Nickelodeon. Another design element really helpful when is time to communicate about your brand is the font you choose for your logo. Not only the type of font, but also the space between the letters and the way how they are shaped, make an integration that informs about the brand and makes the first impression on the customers. We know about this, about how important is the color choosing and the type of font. We have created more than 10,000 logos in more than 10 years. For that reason we always reach that logo you are looking for. And many of our new clients are recommended by former clients, who were really happy with the final logo they got working with us. We would like to invite you to take a look to this infographic by Canadian plastic-card maker Colourfast, to discover how influential is the color selection of your logo and how important is to choose the correct font and shape to transmit different qualities about the brand. We want to share this information to make you part of the behind the scenes of the graphic design. Come and see what you can find in this great infographic. From now on you will see the logos with our goggles. Click to enlarge

Cómo los colores y las tipografías de su logo pueden decir mucho de su compañía

Piense en los colores que harán que la gente se sienta sofisticada y atractiva. Ahora, piensa en colores que hacen que la gente se sienta feliz y amistosa. ¿Cuál elegiría los mismos colores? Apuesto a que no lo haría. Esto se debe a diferentes colores están relacionados con diferentes sentimientos. Todos sabemos que el mensaje detrás del logo debe ser lo principal, pero por favor, no se olvide de cómo los colores tienen que ver con la opinión de la gente. Negro inspira lujo y sofisticación, como se puede ver en la bolsa de Chanel o en la entrada de un hotel Hilton. Naranja puede hacer que se sienta feliz y alegre, como cuando se bebe una Fanta o ver Nickelodeon. Otro elemento de diseño muy útil cuando es hora de comunicar sobre su marca es la fuente que elija para su logo. No sólo el tipo de fuente, sino también el espacio entre las letras y la manera cómo se conforman, hacen una integración que informa acerca de la marca y hace que la primera impresión en los clientes. Sabemos de esto, sobre lo importante es la elección del color y el tipo de fuente. Hemos creado más de 10.000 logotipos en más de 10 años. Por esa razón siempre llegar a ese logo que busca. Y muchos de nuestros nuevos clientes son recomendados por los clientes anteriores, que estaban muy contentos con el logo final consiguieron trabajar con nosotros. Nos gustaría invitarle a echar un vistazo a esta infografía por el canadiense fabricante de la tarjeta de plástico con solidez de color, para descubrir cómo influye es la selección de color de su logotipo y lo importante que es elegir el tipo de letra y la forma correcta para transmitir diferentes cualidades de la marca . Queremos compartir esta información para hacer que parte del detrás de las escenas del diseño gráfico. Venir y ver lo que puedes encontrar en esta gran infografía. A partir de ahora podrás ver los logotipos con nuestras gafas. Click para agrandar