Willis Auto LLC Custom Air Freshener Design: Case Study

Client: Willis Auto LLC Industry: Mobile auto repair and automotive services Scope: Custom automotive merchandise design, QR code integration, and print-ready artwork

The challenge

Willis Auto LLC needed a custom air freshener that customers would feel comfortable displaying in their vehicles. The design had to include the company logo, phone number, and website access while remaining clean, practical, and free from an overly promotional appearance.

Our approach

We presented three initial directions, including concepts with mileage-tracking elements. After the client selected a circular layout, we removed the notes section and streamlined the composition. When the dynamic booking URL could not be converted reliably into a static QR code, we provided technical options and incorporated the client-supplied QR code linking to willisautollc.com. We then matched the approximately three-inch production dimensions and positioned the phone number beneath the logo.

What we delivered

• An approved circular air freshener design based on Option 07
• Integrated logo and business phone number, 785 342 5831
• A scannable QR code linking to the Willis Auto LLC website
• Web-format JPG and PNG files
• Press-ready AI vector source files organized in a shared Drive folder

The result

Willis Auto LLC received approved, manufacturing-ready artwork that combines clear brand identification, direct contact information, and convenient website access in an uncluttered promotional product.