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Reflection of Your Business

By |December 30, 2020||

This doesn’t necessarily mean your logo must be a hamburger if you are a restaurant. It’s more about getting across the key qualities of your business. Nike’s swoosh logo, for instance, reflects the company’s dynamic nature. The swoosh is active and aggressive, just like the target Nike customer. Keep the attributes of your audience in mind when designing your logo.

Reflection of Your Business

By |December 30, 2020||

This doesn’t necessarily mean your logo must be a hamburger if you are a restaurant. It’s more about getting across the key qualities of your business. Nike’s swoosh logo, for instance, reflects the company’s dynamic nature. The swoosh is active and aggressive, just like the target Nike customer. Keep the attributes of your audience in mind when designing your logo.