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What Makes a Good Mobile Site?

Every day, 93 percent of internet users use a mobile device to browse the web. Since so many people use mobile devices to access the web, you need to have a good mobile site. User experience is important when it comes to converting, but it’s also a factor in how Google ranks your site. Here are some important tips for creating a great mobile web design.

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The Importance of Brand Consistency

Creating a recognizable brand is important for any business, whether it’s a national chain or a mom and pop business in a small town. Once you create a brand, it’s just as vital to keep it consistent across all of your channels, whether it’s your content or design. It will keep your image at the forefront of your customers’ minds while increasing the traffic and conversions on your site.

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Ultimate Guide to Good Print Design

Designing a great deliverable is a creative process that many appreciate. However, an aspect often overlooked is how the concept goes from screen to the page. The task of converting a 2D digital image into a three-dimensional physical copy is filled with challenges and hurdles. By understanding a few print design few tips and tricks, you can learn how to design for print, enjoy the task and make it go as smoothly as possible.

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How Do I Design Packaging?

Do you have a new product that you’re ready to market, or are you a new business just starting to think about how to design packaging? If so, you need a crash course in producing the best product packaging. It’s an art, really, mixing the most aesthetically pleasing design with the most practical composition that will keep your product safe and, if need be, fresh until it’s opened. Here is an overview of how to achieve the best packaging design.

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Minimalism in Design

When you think of the word minimalism, it’s easy to conjure up ideas of simplicity in design, architecture and even in your life. However, minimalism is so much more than simplicity — it’s a thoughtful and deliberate way to showcase elements and do more with less. This design trend is also taking over in both web and print applications. It’s important to understand exactly what minimalism in design is, where it came from, and how you can use it to your benefit.
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