How important is a logo? At The NetMen Corp, we’ve designed hundreds of logos over the years for a wide range of companies. During that time, we’ve seen logos become iconic, recognizable brand marks that provide a mental shortcut for customers to associate brand attributes with an image. Your logo is one of the most recognizable brand elements for your business. Many people skimp when it comes to logo design.
Think of your favorite logo. Now ask yourself if you’ve ever considered where it came from. Apple, Inc. is not only one of the largest companies on the planet by market capitalization, it also has one of the most iconic logos in human history. But have you ever wondered whether the logo inspired the brand or vice versa? What about the Starbuck’s siren? It’s on a logo almost every coffee-drinker
Many photographers often take their own branding for granted. However, personal branding plays a vital role when it comes to standing out and gaining a competitive advantage in the market. Lack of personal branding has the capacity to undermine the business potential of even the most talented photographer. For this reason, many professionals find it difficult to fill their schedules despite being able to outperform competitors in terms of photographic
Client: Joseph Dana and Esther Project: Fizzero Account Manager: Excellent customer, very grateful for all the work we performed and the feedbacks were always just arriving at the same time we were sending the samples. (Anabella) Design Team: A very playful product which allowed us to be creative and feel the sensation to be a kid again during the design process.
Cliente: Kelvin Waweru Proyecto: Keliwa – Packaging Account Manager: Yeimar. “It was a pleasure to work with this client, very respectful, expressed his ideas clearly and we get the design he was looking for.” Design Team: “It was really funny to work on a design for such a great product! We enjoyed to be working on this project.”
Client: Pilar Vazquez-Vialva Project: Ed Lead Partners Account Manager: “An excellent customer, very friendly. She expressed in every feedback very clearly her ideas and suggestions. Work done in a pleasant way. As the work progressed, we came up with the logo she was looking for. She is very happy with the results. Definitely an excellent experience.” – Yeimar Design Team: “It was great to work on a logo for a
Over the past few years, infographics have become one of the hottest marketing tools for any business. Whether your company is B2B or B2C, you can use infographics to explain things to your customers, illustrate important concepts in your industry and promote your business. Infographics began gaining popularity on the web around 2010, and since then, they’ve been improved and refined. Most infographics now offer a high level of graphic
Client: Mark Schneider Project: Leading Edge Power Solutions Account Manager: “We communicate with the client mainly by telephone and we were seeing the changes that have to be made. We shared opinions to proceed with the necessary revisions. He was a super accessible customer and we worked together on the project as a team” – Anabella Design Team: “With our design, we always seek to convey the values of the
Project: Venture Equity Partners Client: Andrew Mc Donald Account Manager: “The experience was excellent. The approved concept came out of the first round of concepts, with some adjustments. It was a project that quickly materialized and I felt the client was happy with it” – Vanesa Design Team: “A logo for a type of company with which we feel identified. We managed to capture what the customer wanted and expected
It is a must to pay attention to the rise and importance of social networks. They are definitely changing the digital marketing landscape and as part of that landscape, graphic design should be thoughtful and ready to act accordingly. A comprehensive social strategy To remain relevant, for all kind of businesses, it is important to create a comprehensive social strategy. Developing and sustain relationships with online audiences through social platforms