Why is TNMC the right choice for my packaging design?

The right graphic packaging design can bump up your sales and improve your company’s prospects. Why pick us to do your design work? Our personalized focus and dedication to coming up with a design you will love sets us apart. We offer: In-house designers to help you through the process. Fixed prices, including unlimited concepts and revisions. Dedicated account managers to answer your questions and respond to your concerns.

Why a great company needs a great packaging design?

Make your product stand out with an experienced online packaging design company. Every great package design should answer three main questions: What does this product do? Why should I buy it? Which brand is selling it? Our team has been answering these questions for our clients for years, providing tailored package design services. We know the best way to convey your purpose through images, design elements and carefully placed words. We respect customers’ intelligence and prepare designs that send the right messages to the buyers you want to reach. With over 10 years of experience in the industry, The NetMen Corp knows what it takes to develop the best packaging solution for you. We get to know all about your company, your products and your target market first so that we can incorporate all these factors into your custom packaging.

Why do I need eye-catching packaging design to make my product stand out?

Packaging is one of the key marketing areas — it triggers sales and reinforces brand awareness and your product’s purpose. Make sure your product stands out from the rest. Use the online packaging design service offered by The NetMen Corp. We know how to get your products noticed with eye-catching retail packaging designs that will draw people to your offerings. It’s not always about using the brightest color or the boldest font. You need a package design company that recognizes the importance of marrying your product’s purpose to its packaging, in order to draw in people who are truly interested in buying it. We stress simplicity in design. Complicated doesn’t mean better. You want people to be able to identify your brand’s name and the product’s purpose in a single glance. We’ll come up with a design with minimal clutter, aiming to highlight the reasons people should buy your product through smart packaging label design. Even if you only market your products online, graphic design for packaging is still important, because it can assist with your branding. You want a uniformity of design across your packaging, website, and brick and mortar store, if you have one, so people associate all of that together. The NetMen Corp can help you achieve that goal.

How do I choose the name of my product/company?

Choose a Name That Is Memorable and Easy to Pronounce. Great product names have several factors in common — probably the most obvious of those being is being easy to pronounce. How else could we remember a product if we can’t remember what it’s called? It’s also important to pick an easy-to-say name so that customers can spread the word. If you’re having trouble choosing a name, schedule a brainstorming session with other creative people. To have a successful brainstorming session, you’ll need to: Know the product and its benefits Have a thesaurus and dictionary handy Expect to create lists of over 100 potential names Brainstorming is a chance to let creativity flow. You’ll have time to go over the lists and judge later. Here are tips to keep in mind while brainstorming and things you’ll want to consider when choosing your favorite product names. Try to create names that are: Easy to pronounce Easy to understand Easy to spell Short and concise Memorable Packed with meaning Attention-grabbing Tells your brand’s story Sounds appropriate for your brand, or is fun to say Defies expectations Stands out Is a metaphor for the product’s benefits Won’t cause embarrassment Say names out loud. Listen to how they sound and consider how they make you feel. Ask others to do the same and get their opinion. You want a name that people take joy in saying or evokes your product’s purpose. For example, you wouldn’t name a brand of organic baby powder to sound like the name of insect repellent. Consider how a name sounds, looks and feels.

By |January 28, 2021||

How do I determine how to connect with my customers?

Once you have an idea of your target audience, you need to decide how you want to speak to them on an emotional level. How do you want to make them feel? How are you going to convey your company values to connect with customer values? Here are some ways to approach your targeted audience with the intention to connect: Make your audience feel like they belong to something bigger or to a specific lifestyle. You can probably think of some brands that have done a successful job at making customers feel part of a family. Apple, for example, has created a brand that people want to identify with. Appeal to human need. Use Maslow’s Hierarchy of needs to inspire you. Those are: Physical: Air, water, food, rest and health Security: Safety, shelter and stability Social: A sense of belonging, feeling loved Ego: Self-esteem, power, recognition and prestige Self-actualization: Development and creativity Know what pain your audience is trying to avoid with your product. Also, know what pleasure they are trying to gain. This is what motivates your targeted audience to take action. Tell a story. A simple image on a package can tell a story. A few words can tell a short narrative about who and what a brand or product is. Express brand personality. Be authentic and passionate and let this shine through all aspects of your company’s image. Avoid clichés and stand out. People want to connect with other people, and they don’t want to feel manipulated. Keep your brand human and don’t oversell your product in images or words. Use images rather than words to connect emotionally. The brain processes images much faster than words, and we remember images better, too. If you want to connect with customers in seconds, use imagery. Understand how colors affect us emotionally and use them to your advantage. For example, red can be bold and alarming, and green can be soothing. Speak to consumers on a primitive level. Use sharp imagery like triangles or arrows to make a point, curves to appear soft and friendly, and eyes to draw attention. Make it fun and new. People love the thrill of novelty.

By |January 28, 2021||