The Best Cities for Graphic Designers

Cities, in general, have long been our innovation centers — places for like-minded folk to connect and share ideas and benefit from the unique talents their contemporaries have to offer. Most major cities are attractive to creatives, and it’s easy to see why. Between the hustle and bustle, the diversity, the proximity to people with shared interests and values and the abundant opportunities, moving to an urban area is one of the great American dreams. […]

10 Package Design Tips

Your product packaging is one of the most important decisions in marketing your physical products. The design has the power to attract attention, which increases sales. On the flip side, poor product packaging can cause consumers to keep walking or even develop a negative impression. Creating a solid package design that conveys your brand and appeals to your target audience is essential to successful sales. Use these package design tips to make your products stand out. […]

Ways Graphic Design Benefits Business

As an owner or employee of a small business, you have a lot on your plate. While the bigger companies have teams of people to handle all the ins and outs of running a company, you’re often left to juggle the responsibilities of multiple departments on your own. With that balancing act, it can be easy for certain things, like web or graphic design, to be left behind. After all, you may think these are superficial concerns — the icing on the cake, as it were. But don’t be so quick to discount the importance of graphic design in business. The image of your company that you present to the world matters in many ways. […]