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The Benefits of Seasonal Branding

The-Benefits-of-Seasonal-Branding

Browse the aisles of any store, and you can spot examples of seasonal branding. It works for candy bars, throw pillows and your favorite beverages, but will seasonal branding help your business? Whether you provide a service or sell a physical product, tweaking your branding to fit a season or holiday can help increase your profits, build loyalty and strengthen your company’s identity.

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Tips for Great Business Card Design

Tips for Great Business Card Design

Business-brand development encompasses various factors, but the visual impact of your logo, company name and any associated information with your business is never more apparent than on the face of your business cards. A business card is one of the first impressions made by the representatives of your company, and, for that reason, its tone and appearance should be consistent with your advertising, messaging and image.

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